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Marketplace · Lead Product Manager · Scrum Master
LIVE PRODUCTSiiqo
A trust-led marketplace for Nigerian buyers, vendors and service providers, combining verified sellers, protected payments and community-driven discovery.
Featured workProduct Manager · FinTech · eCommerce · iGaming
I turn complex product problems into clear decisions and dependable delivery.
I am Olusola Ayodeji Ezekiel. I work across product strategy, discovery and technical delivery, helping teams move from unclear problems to products people can actually use.
My point of view
Good product management creates enough clarity to solve the right problem and enough structure to deliver it well.
Selected product work
Two projects. Different product challenges.
A focused look at two substantial commerce products: marketplace trust and the practical work of building a commerce experience.
View all projects ↗Featured work02
Independently built · Multi-vendor commerce
DEPLOYED BUILDTradeFlow Commerce
I’m building TradeFlow to connect product discovery, vendor storefronts, order handling and location-based delivery. Paystack remains in Test Mode while payment flows are validated.
Featured workExplore more
All product projects.
The featured work is only the starting point. Explore the other product case studies and independent explorations.
Canvoy Payment
An early-stage digital payments MVP focused on utility and everyday payment journeys, with work spanning requirements, Jira delivery planning and security and QA readiness.
View case studyWayagram
A social, marketplace and payments platform. During a brief engagement, I contributed to production migration activities, regression testing, team ceremonies and module reporting.
Visit Wayagram live View case studyFrom DM to Confirmed Order
A focused product teardown exploring the messy step after a customer says ‘I want it’ on WhatsApp or Instagram, and how one structured checkout link could move the order from purchase intent to confirmation.
View case studyKuda 3.0: Confidence Layer
An independent teardown and working prototype focused on clearer transaction states, service recovery, balance confidence and recurring financial activity.
Open live case studyMy product practice
How I actually move product work forward.
Less framework theatre. More clarity around what I do at each stage and why it matters.
Selected experience
Product decisions, technical delivery and project leadership.
A snapshot of product roles and delivery work, alongside the construction leadership that shaped how I manage risk, dependencies and execution.
Insights · From LinkedIn
The thinking behind the product.
Practical lessons from product discovery, user experience, team alignment and building digital products. Curated from my writing on LinkedIn.
Product Managers Create Products People Understand
A payment experience can work as designed and still leave people uncertain. Clear feedback and thoughtful user journeys matter just as much as the transaction itself.
Read original post02UX & iGaming
Becoming the User: A UX Lesson in iGaming
Promotions can grab attention, but too many interruptions can get in the way of the task a user came to complete.
Read on LinkedIn03Product discovery
Product Managers Shouldn't Trust Feature Requests Alone
A request is a useful starting point, not the whole problem. Understand the need behind it before committing to a solution.
Read on LinkedIn04Product strategy
Optimizing vs Innovating: The PM's Dilemma
Knowing when to improve an existing experience and when to explore something new is a product judgement call, not a default rule.
Read on LinkedInView all insights+ 4 more posts
05Product documentation
PRDs Are Just Bets, Not Guarantees
Requirements make assumptions visible and give teams a shared direction. They still need validation, feedback and adjustment.
Read original post06Leadership
Surviving Chaos in Product Management with Purpose
When priorities and opinions collide, listening carefully and bringing the conversation back to user value helps restore direction.
Read original post07Team alignment
How to Use Meetings to Align and Decide
Good meetings create shared understanding, clarify decisions and give the team a useful next step rather than more noise.
Read original post08Building products
Building SIIQO Marketplace for Safe and Easy Commerce
A look at marketplace thinking through trust, commerce and the decisions that help buyers and vendors transact with more confidence.
Read original postConstruction background
Ten years of delivery experience still shapes how I manage product work.
The full civil engineering portfolio stays separate, so recruiters can explore it without interrupting the Product Manager journey.
Rough Space
Not everything starts polished.
Music, product experiments, unfinished thoughts, visual notes and the things I create when I am exploring an idea without a PRD attached to it.
About
Product thinking grounded in real-world delivery.
I am a Product Manager working across FinTech, digital payments, eCommerce and iGaming. I bring structured discovery, clear documentation, technical curiosity and cross-functional coordination to complex product work.
Before moving fully into digital products, I spent more than a decade delivering construction and infrastructure projects. That experience still shapes how I manage risk, dependencies, teams, quality and delivery today.
Clarity over noiseUsers before assumptionsOutcomes over output
Lagos, Nigeria · Open to opportunities and collaboration
Have a product problem worth solving? Let's talk.
I am open to Product Manager opportunities, product collaborations and meaningful product work with teams building useful things.